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Following is a strategic plan that was created by the board in collaboration with a committee of legacy members in February 2015. The Strategic Plan became effective in April 2015, and the board and the MHBA are committed achieving these goals over the course of three years. That objective will not be possible without the active participation of the membership. The MHBA invites members to join committees and become part of implementing these goals and serving the mission of the organization.

Goal 1: To increase membership in and improve member engagement with the MHBA.

Strategic Area

Action Items

Next Steps

Responsible

Milestone

Status Update

1.1      Providing tangible benefits that enhance members’ professional development

1.1.1       Continuing Legal Education

- Survey on what CLE topics would be interesting/useful

- Inviting sponsors

- Inviting sponsors/in house members to speak as panelists

- if we attract nonmembers, we can charge

-At least 1 CLEs/year for lunchtime series

CLE Committee (Roger and Lola- Co-Chairs. Invite Nelson Peralta to committee)

At least One target May/June Annually

1.1.2       Annual Gala

- Regular Gala Committee Meetings

- Set deadlines by May

- Send sponsor letters early- By September 1.

- Prepare ahead of time

-Double check with other organizations to avoid conflicts with the date.

President Elect and Gala Committee.

Annual

1.1.3       Networking Opportunities 

- Bring back Jueves Social (with firm sponsorship)

- Social activities (ie Group Twins Game)

- quarterly updates

Vice President and Membership Committee

Quarterly events (monthly updates)

1.1.4       Feature Members on website

- Publish newsletter, including member spotlights on website

- Newsletter archive

- invite members to republish or advertise articles on website

Public Relations Committee (Zuri is Chairperson)

With Monthly Newsletter

1.1.5       Outreach to Law schools

- Law Students: Speak at/outreach to law schools; Collaborate with MSBA in school outreach

President and Public Relations Committee (go every year to law schools)

Fall of each year

1.1.6      Training – career training (panel discussion)

Lawyers: Lunch discussions

Mentorship Committee

Annual

1.1.7       Develop Merch Budget: MHBA Pin – Board Members, Past Presidents, Honorary Members

- Recognize Joe Nunez for gift

- Partner with websites where we don’t have to put money upfront

- Add tab to website

Promotions and Visibility Committee

Annual

1.1.8       Recognize members for pro bono and community service work

- Establish Awards (where merited)

Promotions and Visibility Committee

End of the year

1.2      Deepening corporate connections and partnerships

1.2.1       Identify and foster relationships with diversity professionals/committees in law firms, corporations, and government agencies

- CLE, gala

- see 1.1.1

- reach out to corporations to have MHBA internship

- Lifetime achievement award for corporate sponsors

- ask corporate partners for feedback on events

Promotions and Visibility Committee

Gala Committee

3 years

1.3      Increasing membership involvement

1.3.1       Communicating/making available on website our bylaws and meeting dates

- President will appoint Committee Chairs at the first meeting.

- Board member in charge of committee, will be responsible for committee, recruits members. Have committees staffed by next meeting.

- Committees will meet regularly and prepare committee reports in advance of meetings.

- Secretary can track committees.

- Survey to membership

President

Annual

1.3.2  Committee establishment

- President will appoint Committee Chairs at the first meeting.

- Board member in charge of committee, will be responsible for committee, recruits members. Have committees staffed by next meeting.

- Committees will meet regularly and prepare committee reports in advance of meetings.

- Secretary can track committees.

- Survey to membership

President

Annual

1.3.3  Communicate to members opportunities for members outside of the board to participate

- President will appoint Committee Chairs at the first meeting.

- Board member in charge of committee, will be responsible for committee, recruits members. Have committees staffed by next meeting.

- Committees will meet regularly and prepare committee reports in advance of meetings.

- Secretary can track committees.

- Survey to membership

President

Annual


Goal 1: To increase membership and member engagement with the MHBA.

Strategic Area

Action Items

Next Steps

Responsible

Milestone

Status Update

1.4      Communicating effectively the value of the membership

1.4.1       Increase awareness & visibility of MHBA.org

See 1.1.4

PR committee

1.4.2       Publish newsletter

- Establish deadlines.

- Publish on website.

- Increase content, invite members to write articles.

- Share articles.

- Promote other diversity organizations.

- Professional development

PR Committee

Monthly

1.4.3       Increase social media presence – FB, Twitter, LinkedIn

Everyone join. Links on website.

Board,

PR Committee

End of 2015

1.5   Strengthening relationship with law schools & law students

1.5.1   Grow mentorship program

-Outreach to law schools

President and law student board members,

Mentorship Committee

Annual

1.5.2   Increase communication with leaders of student groups

Invite leaders of student groups to board meetings

1.5.3  Engage Student Chapter of MHBA

-Work with student chapter to identify ways we can collaborate

- Clarify expectations, make sure structure is consistent (if bylaws need to change, bring to annual meeting)

1.5.4  Reach out to Deans of Multicultural Affairs/Diversity at law schools

1.5.5  Attend events to promote membership

- Swearing in; law school orientation

- Attend other diversity organization events

- Support other diversity organization events

1.6    Documenting the history of the MHBA

1.6   Establish Committee to interview members and write and archive history

- Archive photos from events on website.

- Collaborate with Minnesota Historical Society

Hon. Peter Reyes, PR Committee

For 25th Anniversary Gala- 2016

Measures of Success: Increase membership by [X%] over three years, increase member participation in identified event by [x%] over three years.

□ Year 1: increase active and overall membership by 10%

□ Year 2: increase active and overall membership by  5%

□ Year 3: increase active and overall membership by 5%


Goal 2: To develop and strengthen relationships with the Hispanic Community in Minnesota.

Strategic Area

Action Items

Next Steps

Responsible

Milestone

Status Update

2.1      Delivering education, pro bono and public service

2.1.1       Establish Pro Bono Subcommittee

- Develop contact list for organizations that serve the Latino community; Reach out to organizations to solicit opportunities for collaboration; provide CLEs or Meetings to prepare or educate attorneys for certain types of pro bono cases.

Executive Committee

3 years

2.1.2       Encourage members to volunteer at VLN

- Add Pro Bono Opportunities section to newsletter; highlight pro bono opportunities on website; feature members who have volunteered many hours (newsletter)

Pro bono Committee

3 years

2.1.3       Community education

- identify potential lawyers able to present on relevant legal issues

- hold programs for the Latino community to educate them on relevant legal issues

- hold presentations and CLEs in large cities outside of the Twin Cities (e.g., Duluth)

Pro bono Committee

3 years

2.14        Make Key information available in Spanish on Website

- Identify areas to translate; Spanish articles in newsletter

Website Committee (Aleida is Chair).

August 2015

2.2      Coordinating and partnering with other organizations

2.2.1       NSHMBA

-Contact the president of NSHMBA

President

1 year

2.2.2       Identify potential sponsors in Latino Business Community

Advertise in and contribute to the Latino community magazines (allow them to take notice of MHBA)

Promotions and Visibility Committee

2.3      Encouraging law as career among Hispanic youth

2.4.1       Continue relationship with Joyce Preschool

-Continue to support the barrister breakfast.

PR Committee

3 years

2.4.2       Pipeline Projects – TCDIP, Open Doors

-Reach out to TCDIP; make sure we have at least one MHBA Open Doors representative every year; outreach and visitation to the undergraduate Latino groups (UST/Hamline/U of MN)

President; PR Committee

3 years

Measures of Success: Increased law student membership by [5%] over three years.

Law students progress to leadership roles within the organization over the course of their careers. At least one event per year with other minority organizations. Mentor program or consultation for younger students (undergraduate/high school).


Goal 3:  To Promote Professional Growth and Opportunities for Hispanic Lawyers and Law Students

Strategic Area

Action Items

Next Steps

Responsible

Milestone

Status Update

3.1.     Advocating for Hispanic Representation on the Bench

3.1.1       Advocate on behalf of Hispanic attorneys for judicial appointments

3.1.1  Create working list of potential candidates who are ready/have shown interest in judicial position

3.1.2  Maintain Judicial Selection Committee including Board members and members at large

Board

Annual

3.1.3  Reach out to qualified candidates regarding judicial positions 

- Reach out to Governor’s office, key contacts

- Promote inclusion of MHBA members on state and federal selection committees

3.1.4 Create letter of support criteria for candidates and publish criteria on website

3.1.5 Organize CLE on path to judiciary every two years

Judicial Selection Committee (Lola is Chair)

Annual

3.2      Advocating for Hispanic Representation in Leadership Positions at Firms and Companies

3.2.1       Report Card

3.2.1 Discuss and determine project details

3.2.2 Revisit with TCDIP and potential collaborators

Board; Bryan Browning

3-5 years

3.2.2      Annual press release of Hispanic lawyer promotions in firms & companies and judicial appointments (see 4.4)

3.2.2 Set plan & criteria for press release; Set meeting with corporate & law firm partners; Send request to law firms & companies for information to include in press release

Diversity in the Profession Committee; PR Committee (to publish and distribute)

1 year

3.2.3     Create Diversity in the Profession Committee

3.2.3 Committee members to represent MHBA at diversity events/meetings (TCDIP, Bar Associations, Affinity Bar events, CBLA, etc.)

Diversity in the Profession Committee; PR Committee (to publish and distribute)

1 year

3.3    Promoting Work of Members

3.3.1       Establish referral service

-Create and send survey for membership to designate interest in being on referral list and practice areas (include in general survey to membership)

-Change membership form to include referral list questions

-Publish referral list on website

- someone from board will need to be contact for referral list

- Make it available in Spanish

Board; Membership Committee; Website Committee

2 years

3.4      Developing leadership skills

3.4.1     Promote Collaborative Bar Leadership Program to members

-Promote and Solicit interest through newsletter/email

Board; Membership Committee

March Newsletter for CBLA

Other programs- 2 years

3.4.2     Promote other leadership events/programs to members

-Promote and Solicit interest through newsletter/email

Board; Membership Committee

March Newsletter for CBLA

Other programs- 2 years

3.4.3     See training above

-Promote and Solicit interest through newsletter/email

Board; Membership Committee

March Newsletter for CBLA

Other programs- 2 years

Measures of Success: Appointments to the bench, responses from other bar associations and law firms, establishment of referral service, promotion of members to leadership programs


Goal 4: To increase the MHBA’s visibility and relevance

Strategic Area

Action Items

Next Steps

Responsible

Milestone

Status Update

4.1      Continuing to serve as expert resource to legislative, executive and judicial branches

4.1.1       Foster relationships with federal offices

- Identify key contacts in offices

annual meetings with staffers

- get staff people on distribution lists

- HNBA Legislative Day

- set up meeting with White House (Christopher Kane, Paige Herwig)

President, Regional HNBA President, Legislative Affairs Committee

September 2015

4.1.3       Foster relationships with state offices

- identify key contacts in offices

- annual meetings with staffers

- get staff people on distribution lists

President, Legislative Affairs Committee

2 years

4.1.4       Foster relationships with key nonprofit organizations

- identify relevant organizations

- set goals for partnership

- outreach and regular contact with organizations

Legislative Affairs Committee, see above goal 2

2 years

4.1.5       Grassroots engagement of members

- reach out and mobilize membership on key issues and in judicial endorsements

- invite contacts to give legislative updates to membership

Legislative Affairs Committee

2 years

4.2     Strengthening Relationship with HNBA

4.2.1      encourage member’s involvement

- promote national events

Executive Committee; HNBA Liaison; Membership Committee

Annual

4.2.2      co-sponsorship of events

- send letter to invite to our events, invite sponsorship

Executive Committee; HNBA Liaison

4.3      Increase Presence in the Media

4.4.1       Establish PR committee

- strive to have at least 4 press releases a year

President, PR Committee

Annual (have contact list by August 2015)

4.4.2       Develop relationship with Media

- have initial meeting with publications of interest

- focus on Latino media

- create contact list

4.4.3       Develop relationships with Law Firm Marketing Personnel

- meet with marketing

- foster relationships throughout the year

-reach out when publishing press releases

-serve as outlet for firms (regarding diverse employee’s promotions, wins, etc)

4.4.4       Solicit articles from members

- solicit articles via newsletter

4.5      Increase visibility and awareness through impactful communications with affinity bar associations

4.5.1       Develop an outreach and communications plan emphasizing the national brand and local impact;

Co-sponsoring opportunities

Measures of Success: Respected in legislative and judicial arenas as a trusted voice.

-          To become a resource for legislative and judicial branch for issues relevant to Hispanic legal community

-         


Goal 5: To have the financial and governance infrastructure to fulfill our mission.

Strategic Area

Action Items

Next Steps

Responsible

Milestone

Status Update

5.1      Ensuring  Financial Stability

5.1.1           Strategic partnerships with corporate sponsors, Gala

-outlining gala budget

- see goal one re: corporate sponsors

Treasurer; Executive Committee

5.1.2       Financial planning, targeting and budgeting

- Determine amount allocated for engagement in events

- Include discretionary fund for expenses that come up

- establish best practices for maintaining MHBA finances, including process for reimbursement, responsible guidelines

 a. Travel Protocol (per diem, guidelines such as no flight upgrades, moderate hotels, booking 21 days in advance; also consider only partial reimbursement: no per diem, limit on flights; criteria for accountability- presentation on what happened, value you added, connections made, and report on the board meeting)

Treasurer; Executive Committee

5.2.     Establishing Governance Best Practices

5.2.1       Set specific responsibilities for each board member and committee & publish responsibilities; succession plan

- Outline Secretary responsibilities related to committees.

- Secretary will be responsible for archiving minutes.

- More comprehensive budget reports from Treasurer at board meeting. Including connecting how expenses have matched up with projected budget.

- See 5.1.2.

Board

5.2.2       Board communication with stakeholders

See community engagement, corporate sponsor engagement, and membership engagement

Board

5.3      Improving Website

5.3.1       Set specific content for website

- Create an outline of content and goals indentified

PR Committee

5.4     Review Endowment Fund Process & Administration

5.4.1     Change rules for Endowment grants

- Meet with St. Paul Foundation to determine how we can access more money

- evaluate agreement with St. Paul Foundation restructure how funds are distributed

President;  Treasurer; Judge Moreno

Annual Meeting 2016

5.4.2     Establish task force for determining distribution of grants

Executive Committee

Measures of Success: Having these documents/guidelines created before 2016 elections.




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